Patients searching for a plastic surgeon in your city find you
The map, organic results and AI answers, for the surgeries you want.
Plastic surgery SEO and local search
$297, $597 or $997 a month per location
Plastic Surgery Marketing: How Practices Fill a Consult Calendar
More consultations from patients who chose you on purpose, without a retainer in the thousands, at prices you can read before you call.
A search on a phone
Your website
A booked consultation
In the consult room
Illustration of the path from a search to a booked consultation.
What is actually wrong
Four numbers that make surgeons leave. Four that replace them.
Each column is a figure a surgeon is quoted, where it comes from, and the Ziwi figure beside it.
The website
$5,000 to $15,000
The quote a surgeon hears from other agencies for a website with a page per surgery
Typical aesthetics agency range, Ziwi market notes 2026. A range vendors advertise, not a survey.
At Ziwi
$0
The $2,500 build fee is waived once a plan runs 12 months. Hosting in.
A change
Weeks
How long a new surgeon bio or a financing note waits
The word surgeons use in reviews. No measured industry average for this exists.
At Ziwi
24 hours
A bio, a financing line, a consult special: done within a day.
A click
$34.20
What one click on surgery terms averaged in our pull
The average across plastic surgery terms in one Ziwi keyword pull, September 2026. Not a survey.
At Ziwi
72 seconds
A text back in 72 seconds, evenings too, so a click at that price never hits voicemail. Results vary by market, offer and spend.
The agreement
12 months
The term an aesthetics agency asks a practice to sign
One agency estimate with no named survey behind it. Treat it as a common term, not a statistic.
At Ziwi
Month to month
Site, domain and ad accounts stay with the practice. Leaving costs $0.
One top-row figure is a word: "weeks" is what surgeons say about a site change, and nobody measures it. The $34.20 is one keyword pull from September 2026, not a survey; your city will differ. Every Ziwi figure under the rule is published right now.
The order it happens
The fix, in the order it happens
Pick the part you are actually buying.
A page per surgery, live in three days, free with hosting.
Day 1
Kickoff
Surgeries and logins agreed, in your name.
Day 3
The website is live
A page per surgery, a consult button on each.
Every month after
Hosting or Ziwi Care
$99, or $299 with a weekly post. Changes within 24 hours.
Clock starts after discovery, approvals and logins. The $2,500 build fee is waived once hosting or Ziwi Care has run 12 months.
Live on day two, reported in consults.
Day 1
Kickoff
Ad accounts yours, tracking on each request.
Day 2
The first campaigns are live
Rhinoplasty, breast augmentation, facelift, your city.
Every day
Answered in 72 seconds
A 9 pm request gets a text by 9:02.
Every week
The report
Consults requested, consults kept, cost of each.
Clock starts after discovery, approvals and logins. Surgery spend is paid to Google from the practice's account.
A slower clock that fills the calendar for years.
Day 1
Kickoff
The Google profile and the site, your login.
Month 1
The profile and the pages
A post a week, citations, surgery pages that answer questions.
Months 3 to 6
The map pack moves
The usual clock for surgeon searches.
After that
It compounds
Consult requests keep coming while ads rest.
Clock starts after discovery, approvals and logins. Plastic surgery SEO takes 3 to 6 months to move the map.
All three lanes on one calendar.
Day 1
Kickoff
All accounts and tracking, yours.
Day 2
The first campaigns are live
Day 3
The new website is live
Months 3 to 6
The map pack moves
Every day
Answered, and changed
Consults in 72 seconds. Changes within 24 hours.
Clock starts after discovery, approvals and logins. Ads bring consults this week; SEO takes 3 to 6 months.
What you get
What a plastic surgery practice gets every month, in writing
To get more plastic surgery patients, give each surgery a page with recovery answers and a consult button, run search ads on the surgeries you want, keep the Google profile current for the map pack, answer every consult request within minutes, and ask consenting patients for a review.
The searches with a consult behind them get your ad
Rhinoplasty, breast augmentation and facelift searches, spend paid from the practice's account.
Google Ads
Managed from $297 a month
Your consult offer reaches the city inside the ad rules
Built around the surgeon, the consult and financing, never a before and after.
Meta ads for plastic surgery
Managed from $297 a month
Every surgery has its own page and its own consult button
Rhinoplasty, breast augmentation, tummy tuck, facelift, each with recovery answers.
Websites and landing pages
$0 with a plan, the $2,500 build fee waived
Every consult request answered before the patient keeps scrolling
A text back in seconds, the consult on the calendar.
Ziwi Engage
On the published price list
Reviews from consenting patients, never bought, never written by us
Only patients who agreed to be contacted get the ask; replies are drafted for the practice to approve.
Reviews and reputation
$197 a month per location
The price
Six prices. That is the whole list.
Ziwi publishes every price: the website is $0 with a plan kept 12 months and ads management starts at $297 a month. Other aesthetics agencies quote $5,000 to $15,000 for the website and $2,000 to $8,000 a month to run it, on a call.
The website build
$0
Normally $2,500. Waived once a plan has run 12 months.
Ads management, all platforms
$297/mo
Ad spend up to $1,500, paid to Google or Meta from the practice.
Local SEO
$297/mo
Per office, the Essentials tier. $597 and $997 in a bigger city.
Hosting and maintenance
$99/mo
Hosting, updates, backups and small edits, so a new bio never waits.
Ziwi Care
$299/mo
Per office. A weekly post on your surgeries, and unlimited small edits.
Reviews and reputation
$197/mo
Per office. The ask to consenting patients, drafted replies, profile cleanup.
The work
The parts of the page that book the consultation
One build, with the three spots a patient choosing a surgeon uses marked on it.
A consult request, not phone tagOn every surgery page
The number is one tapCall from the couch
The consult offer, first screenIn the patient's words
Novella Aesthetics, the closest library build to a surgeon's site. The three notes are ours.
More builds from the library
FernwellWellness studio
Enamel StudioSingle doctor studio
Cuspid DentalCosmetic smile studio
Sella Mar ResidencesCoastal villas
No surgeon's build sits in the library yet, so these are the closest: sites where the visitor is choosing a person.
Start here
What do you need first?
Pick one and we show you the price and the next step. No form.
Local SEO
Patients searching for a plastic surgeon in your city find you.
The map, organic results and AI answers, for the surgeries you want.
$297/mo
Per location, the Essentials tier.
- One location$297/mo
- Bigger markets$597 or $997/mo
Month to month, per location.
Book a discovery callSee all pricingYou keep the plan either way.
Website
Every surgery has its own page and its own consult button.
Rhinoplasty, breast augmentation, tummy tuck, facelift, each with recovery answers.
$0build
The $2,500 custom build is waived when you keep a plan 12 months.
- Hosting and maintenance$99/mo
- Ziwi Care, with a weekly post$299/mo
The first month of the plan is free, because it usually falls during the build.
Book a discovery callSee all pricingYou keep the plan either way.
Ads management
The searches with a consult behind them get your ad.
Rhinoplasty, breast augmentation and facelift searches, spend paid from the practice's account.
$297/mo
Management fee, set by your monthly ad spend.
- Ad spend up to $1,500$297/mo
- $1,500 to $3,500$497/mo
- Above $3,500$797/mo
Ad spend is separate and is paid from your own account.
Book a discovery callSee all pricingYou keep the plan either way.
Reviews and reputation
Reviews from consenting patients, never bought, never written by us.
Only patients who agreed to be contacted get the ask; replies are drafted for the practice to approve.
$197/mo
Per location.
- Review asks and repliesIncluded
- Monitoring and profile cleanupIncluded
Month to month.
Book a discovery callSee all pricingYou keep the plan either way.
Updates, maintenance and the terms
What working with us is actually like
A financing note, a new bio, a consult special: live within 24 hours. Everything sits in the practice's name from day one.
A change, start to finish
Our new surgeon starts in October. Can you add her bio and photo to the surgeons page before Friday's newsletter?
The office manager, Wednesday, 8:35 am
Within 24 hours, always
Live. Bio and photo are up, link below.
Ziwi, Wednesday, 1:05 pmAn illustration of one request, not a case study. Bios and small edits within 24 hours, by the person who built the page. New surgery pages get a dated quote.
In your name on day one
- The website
- The domain
- The Google and Meta ad accounts
- The tracking and the data
Spend is paid to Google or Meta by the practice, never through Ziwi. Month to month, logins go to whoever you name.
Questions
Asked, answered, and the fine print beside it
Six questions, a straight answer, and the qualifier next to it.
| The question | The answer | The fine print |
|---|---|---|
| Which marketing agencies for plastic surgeons publish their prices? | Ziwi does, every price on this page: local SEO or ads management starts at $297 a month, each rung published. Local SEO and ads management run $297, $497 or $797 a month per location, reviews $197 and hosting $99, with every line on the pricing page. | $497 when spend runs $1,500 to $3,500, $797 above. |
| Can a plastic surgery practice advertise on Google? | Yes, with rules on wording and images. Ads built around the surgeon, the consult and financing clear review; ads that promise a result do not. Meta is similar. | Every ad is approved by the practice first. |
| Who owns the website and the ad accounts? | The practice. Yours from day one, month to month. | Site, surgery pages, domain, ad accounts, tracking. Leave any month, all of it stays, at $0. |
| Is SEO or paid ads better for a plastic surgery practice? | Both. Ads reach a patient searching rhinoplasty this week and stop when the budget stops. SEO and the map pack take months, then keep bringing consults after the ads rest. | Results vary by market, offer and spend. |
| How soon does it start? | Ads in 24 hours, the website in 3 days. | Once discovery, approvals and logins are done. |
| Is the free website really free? | Yes, all $2,500 of the build fee is waived. | With $99 hosting or $299 Ziwi Care held 12 months. |
Month to month throughout. See every published price.
Ready when you are
Book your discovery call
Half an hour on Google Meet with the person who would run the practice's account, and the consult plan is yours either way.
One click opens the calendar, no form first.
The plastic surgery library
Four covers, twelve reads
Written for surgical practices, not for search engines. Start with the shelf that fits the problem.