More family inquiries and more scheduled tours per community, without a branding retainer, at prices you can read before you call.
A search on a phone
Your website
A scheduled tour
Moved in
Illustration of the path from a search to a parent moved in.
Each column is a figure a community runs into, with where that figure comes from, and the published Ziwi figure that replaces it.
Three of the four figures on the top row are words rather than numbers, because no measured industry average exists for any of them: "thousands" is what operators say the last website quote was, "weeks" is how long a change waits, and the third column is the outcome operators cannot point to, not a count of anything. Every Ziwi figure under the rule is published on this site today.
Pick the part you are actually buying.
Live in three days, free with hosting.
Pages and offers agreed, access in your name.
A page per community and per level of care.
$99, or $299 with a weekly post. Changes within 24 hours.
Durations start after discovery, approvals and account access. Free with hosting means the $1,000 build fee is waived in full when a plan is kept 12 months.
Running on day two, reported every week.
The ad accounts and the tracking in your name.
On your name and the towns you draw from.
Nights and weekends included.
Cost per inquiry and per scheduled tour, by community.
Durations start after discovery, approvals and account access. Ad spend is paid to Google from your own account.
A longer clock, and it keeps paying.
The profiles and the site access in your name.
One profile per community, posted weekly, citations built.
The typical senior living clock.
It keeps producing in the months you spend less on ads.
Durations start after discovery, approvals and account access. Senior living SEO runs to a longer clock than ads.
The same dates, on one rail.
Every account and the tracking in your name.
Inquiries in 72 seconds. Changes within 24 hours.
Durations start after discovery, approvals and account access. Senior living SEO runs to a longer clock, 3 to 6 months.
Six lines, one team, one report. Every one sits on the same published list every industry pays, and every one can be turned on by itself.
The map pack, the organic results and the AI answers, one profile and one set of pages per community.
Assisted living clicks averaged $78.95 in our September 2026 keyword pull, so spend is aimed narrowly and paid from your own account.
Floor plans, what is included and tour times, shown to families in the towns you draw from.
Assisted living, memory care, independent living, what is included and a price range, each on its own page.
A text back in seconds, the questions answered, the tour written into your calendar.
Every family who toured gets the same ask, never screened and never paid for.
A senior living branding retainer is quoted after a call: a brand refresh first, one budget for every community, and a term to sign.
Normally $1,000. Keep a plan 12 months and the build fee is waived in full.
With ad spend up to $1,500, paid to Google or Meta and kept in your account.
Per location, the Essentials tier. $597 and $997 for bigger markets.
Hosting, software updates, backups and small edits, handled for you.
Per location. A new post every week and unlimited small edits.
Per location. Review asks, responses, monitoring and profile cleanup.
One build, with the three parts a family uses marked on it.
Sella Mar Residences, a build from the Ziwi design library. The three notes are ours.
Solmara EstatesLuxury buyer advisory
Corbel RealtyResidential brokerage
Ashlar and VaneProperty developer
FernwellWellness studio
There is no senior living build in the library yet, so these are the closest residential and service businesses. Yours gets rebuilt around your communities, your floor plans and the form a family actually fills in. Nothing on it claims anything about care.
Ask for a website change and it is done within 24 hours. Everything the marketing runs on is in the community's name from day one.
Can you add Saturday morning tour hours to the memory care page? They start this weekend.
The community, Tuesday, 9:12 amDone. It is live, here is the link.
Ziwi, Tuesday, 2:40 pmAn illustration of one change request, not a case study. Small edits and content changes within 24 hours, by the person who built the page. Larger builds get a dated quote.
Ad spend goes to Google or Meta directly, never through us. Month to month, and the logins are yours whenever you ask.
| The question | The answer | The fine print |
|---|---|---|
| What does senior living marketing cost? | From $297 a month, every rung published. | $497 with spend $1,500 to $3,500, $797 above $3,500. Spend stays in your account. |
| Is there a contract? | Month to month. | The free website is the one exception: keep the plan 12 months. |
| Who owns it? | You do, from day one. | Site, domain, Google and Meta ad accounts, tracking, creative. |
| What if I leave? | You keep all of it, at $0. | We hand over the logins. There is nothing to pay out. |
| How fast? | Campaigns in 24 hours, a website in 3 days. | After discovery, approvals and account access. |
| Is the free website free? | Yes, the $1,000 build fee is waived in full. | On a $99 hosting plan or $299 Ziwi Care, kept 12 months. |
Month to month throughout. See every published price.
Thirty minutes on Google Meet with the person who would run your account, and you keep the plan either way.
The calendar opens in one click. No form first.